Some stories are too good not to be told. That’s the case with KRAES, one of Scandinavia’s fastest-growing all-natural skincare brands.

In many ways, KRAES is the heartwarming story of the lengths a mother will go to help her child.

When Mette’s child, Siri, was suffering from eczema, she – like many others – was worried about the adverse effects of existing medication.

Eagerly, she sought to find a solution, combing through past and present wisdom and research, eventually discovering the soothing effects of colloid oats.

She overcame her lack of formal training to begin developing a solution: the now renowned KRAES Babybad. Babybad products have since soothed not just Siri, but thousands of children throughout Scandinavia!

Today, KRAES offers a variety of all-natural skincare solutions for all ages and continues researching and developing new ways to make people’s skin better. But what drives KRAES is still that same old bond between parent and child – the drive to help those in pain.